Era is a family business located in Altura in the Alto Palancia region. Dedicated to the agri-food production of ecological flours from grains of native varieties, obtaining the grain from seed banks or individuals. Milling in stone mill.
We created the naming, logo and packs.
We were looking for a name that conveyed a specific meaning in a simple and direct way and that met this series of characteristics: flexible, sonorous, easy to remember, short name, morphologically pleasing to the eye, not having negative connotations, easy to pronounce, option of legal registration, web domains and social networks.
Client: Era Organic Cereals
Creative & art direction: Sayavera Studio, María Yin
Graphic design: Lorena Sayavera
Illustration: Mikel Jaso